How Capital Markets Unlocks the Value of Sensitive Data

John Finneran

| Head of Product Marketing

July 18, 2022

For capital markets leaders, the economy has darkened. The days of low interest rates, buoyant markets, and exuberant deal making have passed. For the first six months of 2022, the number of initial public offerings fell by 46 percent

So, it’s hardly surprising that bank leaders, business unit heads, and investment executives feel they need to scour for new revenue sources. 

What banks don’t value

Here’s the good news: banks aren’t valuing one of their most valuable, but neglected assets: sensitive information. 

Historically, the common wisdom has been that this data is unmonetizable: Sensitive corporate data represents a source of competitive advantage, while customer data should be protected at all costs. However, thanks to technology innovation that’s no longer the case

The key to monetizing sensitive data 

Now, by using LeapYear’s software platform, capital markets firms can aggregate, anonymize, and securely share sensitive data. Buyers can then use these large data sets for analysis, without breaching data security and privacy. 

The total economic potential of open financial data ranges from 1.0 to 1.5 percent of gross domestic product (GDP) in the European Union, United Kingdom, and United States. Financial institutions are poised to capture nearly half of that value. 

Source: McKinsey 

A handbook for the future of sensitive data

LeapYear’s new handbook, Liberate the Data: How to Monetize Sensitive Information Safely, shows you the future of sensitive data. 

In the handbook, you’ll:

  • Discover why current approaches to monetization trap value, leak privacy, and break customer trust.
  • Learn why the new standard of differential privacy benefits you, your customers, and your regulators. 
  • See how leaders in data monetization use LeapYear to create new value. 
  • Understand the steps to take to monetize your company’s sensitive data.

Across industries, 70 percent of global data and analytics decision-makers are expanding their ability to use external data. Another 17 percent plan to do so within the next 12 months.” 

Source: Deloitte/Forrester.

Join the leaders in data monetization

LeapYear already helps financial services leaders securely share their sensitive data. 

  • Prime brokers use our platform to create privacy-protected axe lists for institutional clients. 
  • Sell-side firms rely on LeapYear to reboot their central risk books to see more market color while meeting regulatory requirements. 
  • Banks harness LeapYear to sell privacy-protected analysis of data sets to investors in alternative data. 
  • Data-product providers enhance their monetization solutions with differentially-private statistics. 

In each of these examples, LeapYear applies differential privacy to eliminate the risk that raw or aggregated data can be reverse-engineered to reveal sensitive information. 

Leading companies such as Apple, Google, and LinkedIn have used differential privacy for years to innovate new products. Now, financial institutions are joining this revolution. Privacy-enhancing technology from LeapYear lets them liberate their data and create new business value. 

Join the liberation!

Get The Liberate the Data Handbook now. 

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